If you have been following the People for Research blog and social media for a while, you know we are all about digital inclusion and collaboration – this is one of the reasons why we are so excited about World Usability Day 2017. This year’s big theme is “Inclusion through User Experience”, focusing on topics like accessibility, inclusive new technology such as artificial intelligence, empathy as part of collaboration and the idea of a global user experience as a path towards inclusion.

This year is particularly exciting for us as we are partnering up with Optimal Workshop to mark World Usability Day, celebrated on 9th November. We recently published a blog with them about bringing personas to life as a way to involve your team in UX research. This blog will be part of a library of free information and tools that will be made available by Optimal Workshop very soon, so keep an eye on our blog and Twitter to find out more.

With over 50 events happening in more than 20 countries – the UK included – to celebrate World Usability Day, we decided to highlight seven facts about usability seven days before the big day.

world usability day

Source 1, source 2, source 3, source 4



Maria Santos, Head of Digital Ops & Data Protection

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At People for Research, we recruit participants for UX and usability testing and market research. We work with award winning UX agencies across the UK and partner up with a number of end clients who are leading the way with in-house user experience and insight.