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Q&A with Edo: PFR “has saved our bacon on more than one occasion”

By Maria Santos

Digital Marketing Manager


Making sure our clients are happy with our user recruitment service and team performance is one of the top priorities at People for Research. This week we spoke to Konrad Black from Edo (previously Sift Digital), a Bristol-based user-centred digital agency focused on creating products and services that deliver real impact, to find out what his team thinks about us.

How would you rate your overall experience working with the PFR team?

pfr edo testimonial recruitmentI couldn’t give PFR high enough praise. The experience is always consistently high. We have to place a lot of faith and trust in PFR to find people for our research, as often our reputation hinges on the quality of the research.

This means it’s vital that recruitment goes well and, in every instance of recruitment that PFR have completed for us, I’ve never had a mediocre experience, let alone a poor one. It’s always been consistently outstanding.

What do you think of the recruitment process?

I really value the time spent meeting the team face-to-face. It helps to get to the root of the recruitment and teases out any potential challenges. Having a dedicated recruitment project manager, who always makes themselves available, has been invaluable. Using your recruitment templates really helps to speed recruitment up and keeps it consistent from project to project.

The team are extremely professional with users and you can see they are passionate about their job – they are always fascinated by the nature of the research and are sensitive to the often fragile audiences they speak to.

They’re always happy to speak to us, even when there’s no budget or time left; they go above and beyond in my opinion.

How would you rate the quality of the participants sent to you?

The best participants we’ve ever worked with have only come from PFR. They’re able to screen participants exceptionally well and the level of insight we’ve gained through their participants has been second to none. Other recruiters may get you larger numbers, but the depth and quality is usually poor, it’s like general market research.

“If you want participants that you get real, genuine, deep and emotive insight from, we trust only PFR to get them.”

How would you describe the relationship we have built with your team?

Outstanding. On a recent project, where we had to find a variety of very complex audience types across the country, we had a dedicated project manager who did an amazing job. Having them on hand to answer questions, to be proactively calling me about new leads and to screen people they’ve found was reassuring.

They’re also truly lovely people. Not often you receive a card from a partner, signed by everyone in the office, celebrating the birth of your second child. I don’t think I even got one from my employer, so was truly lovely to have got one from PFR. Also, the level of experience and consultation they bring to the strategy of finding the right people has saved our bacon on more than one occasion.

Anything to add?

You guys rock. We look forward to rock out more research projects with you very soon!

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If you would like to find out more about our in-house participant recruitment service for user testing or market research get in touch on 0117 921 0008 or

About the author: Maria Santos is the Digital Marketing Manager at People for Research. You can find her on the People for Research’s Facebook or Twitter accounts, regularly engaging with potential participants, market research experts and the UX community.

About People for Research: We recruit participants for UX and usability testing and market research. We work with award winning UX agencies across the UK and partner with a number of end clients who are leading the way with in-house user experience and insight.

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